WHO WE ARE
eoci Health is a Canadian medical education and communications agency established in 2002 and leading at the intersection of communications, creativity and technology.
Our cross-functional team of CME and digital health experts supports clients through deep experience in medical education, strategic counsel and digital health solutions. We’re more than an agency, we’re your partners in transforming how the industry engages with physicians, how education is delivered and how success is measured.
Our Mission
To empower healthcare excellence through education, strategy and innovation, improving patient outcomes and advancing clinical practice.
LEADERSHIP OVERVIEW
Our leadership team combines medical, strategic and creative expertise:
Deon Ramgoolam
Principal
Deon is the Principal and Founder of eoci, a role that brings together his lifelong curiosity about how people connect and his commitment to improving patient care across Canada. After working closely with clinicians, thought leaders and industry partners, as a lobbyist on Parliament Hill for the Canadian Medical Association and a primary care sales rep in Ottawa, Toronto and Montreal, Deon created eoci to build education that feels meaningful – programs that truly support doctors in making confident, informed decisions for their patients.
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What motivates Deon most is connection. Whether he’s sitting with a group of physicians discussing challenges in practice, collaborating with medical experts to shape new learning experiences, or partnering with industry leaders on national initiatives, he focuses on understanding people first. That perspective guides everything eoci delivers – education grounded in empathy, clarity and real-world impact.
Deon’s recent work spans innovative AI-supported clinical tools, national training programs for emerging therapies and creative approaches to medical communication that meet clinicians where they are. His leadership style is calm, thoughtful and deeply collaborative, shaped by a belief that healthcare education should be both rigorous and human.
At the heart of eoci’s mission is Deon’s simple goal: to help clinicians feel supported, informed and confident – because better learning leads to better care.
Raphaelle Roy
Vice President
Since 2008, Raphaëlle Roy has built deep expertise across cardiology, rare diseases and AI-driven data analytics in healthcare. She is a data-driven, strategic leader recognized for her keen understanding of the Canadian healthcare landscape and its complexities. With a rare ability to synthesize physicians’ needs, preferences, frustrations and motivations – alongside patient journeys across a wide range of conditions – she helps clients and KOLs tackle challenging problems with thoughtful, multi-pronged and practical solutions.
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After earning her degree in Microbiology and Immunology from the Faculté de Médecine at Université de Montréal, Raphaëlle began her career in health education, quickly specializing in cardiology. Over the past 18 years, she has led the design and delivery of hundreds of educational programs spanning every sub-therapeutic area of cardiovascular medicine, while developing strong, trusted relationships with stakeholders across the Canadian cardiology community.
Driven by a passion for innovation that advances patient outcomes, Raphaëlle completed a Certificate of Specialization in AI for Healthcare at the Harvard T.H. Chan School of Public Health. She brings this perspective to her work at the intersection of clinical practice, education and real-world evidence.
Throughout her career, Raphaëlle has partnered closely with medical societies, research and clinical leaders and pharmaceutical organizations to build initiatives that are not only relevant and credible, but measurably improve care and outcomes for patients.
Lisa Kartusch
Vice President
Lisa Kartusch is a Vice President at eoci, bringing over 25 years of experience in medical education and the pharmaceutical industry to her leadership role. Known for her ability to connect people, ideas and science, she has built a career focused on elevating the learning experiences that support clinicians in delivering exceptional patient care.
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After a long and successful tenure in medical affairs and commercial roles at Eli Lilly, where she earned multiple awards for excellence and innovation, Lisa transitioned seamlessly into the medical education and communications agency world. Here, she has deepened her expertise in strategy, instructional design and partnership with healthcare professionals, gaining valuable experience that has naturally positioned her to step into a senior leadership role at eoci.
Lisa leads with a blend of strategic clarity, empathy and forward momentum. Her leadership reflects a natural drive to empower others and create meaningful impact, not only in the work itself but in the people she works alongside. These qualities define her collaborative style that is grounded in listening deeply, elevating diverse perspectives and guiding teams toward shared success.
At eoci, Lisa helps guide the organization’s vision to deliver strategic, people-centered solutions for clinicians and our industry partners. She is motivated by a simple principle of ensuring that every initiative strengthens confidence, clarity, and real-world impact across the healthcare system.
Erica Stevenson
Head of Agency Experience
Erica Stevenson is Head of Agency Experience at eoci Health, where she sits on the Leadership Team, driving the company’s vision and mission while optimizing agency operations and elevating the quality of client programs. She has 25 years of experience in pharmaceutical and healthcare communications, during which she managed large, complex portfolios and championed integrated, client-centric programs that consistently deliver on time and on budget while ensuring to exceed client expectations.
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Erica leads and mentors teams across all levels, fostering talent development in a high-performance culture. She brings a keen eye for creative and visual design, ensuring every program is cohesive, engaging and resonates with target audiences. She provides strategic oversight across communications, program development, analytics and operational management to ensure all eoci initiatives uphold the highest standards of quality, process and measurable impact.
Erica holds a Bachelor of Commerce from the University of Toronto and leverages her extensive experience to drive innovation, efficiency and excellence across the agency.
What motivates Deon most is connection. Whether he’s sitting with a group of physicians discussing challenges in practice, collaborating with medical experts to shape new learning experiences, or partnering with industry leaders on national initiatives, he focuses on understanding people first. That perspective guides everything eoci delivers – education grounded in empathy, clarity and real-world impact.
Deon’s recent work spans innovative AI-supported clinical tools, national training programs for emerging therapies and creative approaches to medical communication that meet clinicians where they are. His leadership style is calm, thoughtful and deeply collaborative, shaped by a belief that healthcare education should be both rigorous and human.
At the heart of eoci’s mission is Deon’s simple goal: to help clinicians feel supported, informed and confident – because better learning leads to better care.
Our Team
Together, they lead a multidisciplinary team that integrates strategic thinking, educational science and digital execution.
Sandrine Bouffard
Account Director
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Kai Shah
Account Director
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Rayane Islambouli
Director, Digital Health
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Candice Tang
Director, Scientific Services
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Annie Hart
Senior Graphic Designer
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Kayla Man
Project Manager
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Britt Poppe
Project Manager
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Nicola Crasto
Project Coordinator
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Dhanyal Khan
Digital Health Coordinator
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Alex Medina
Project Coordinator
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Nina Wroblewski
Project Coordinator
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Dawn Golemic
Office Administrator
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Myriam Gonzalez
Accounting Assistant
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Nupur Upadhyay
Agency Experience Coordinator
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A consistent, experienced team
From logistics to learning design, we manage every detail seamlessly.
Solution-driven
We tackle complex clinical challenges with insight, creativity and precision.
Outcomes-focused
We measure impact through knowledge, behaviour and patient outcomes.
Trusted by the experts
We are a valued partner of physician organizations, professional societies and leading pharmaceutical companies.
Why partner with eoci
eoci Health is a Canadian medical education and communications agency established in 2002 and leading at the intersection of communications, creativity and technology.
Our cross-functional team of Canadian CME and digital health experts supports clients nationwide through deep experience in medical education, strategic counsel and digital health solutions. We’re more than an agency, we’re your partners in transforming how the industry engages with physicians, how education is delivered and how success is measured.